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Internet Initiative Japan Inc. and DivX Announce Industry First Live Event Stream using DivX Live with HEVC

Collaborate to Stream Live Music Concert Using MPEG-DASH compatible DivX Live with HEVC
SANTA CLARA, Calif., March 17, 2014—Rovi Corporation (NASDAQ: ROVI) today announced that Internet Initiative Japan Inc. (IIJ, NASDAQ: IIJI, TSE1: 3774), a provider of Internet access, as well as video and networking services to operators and residential users in Japan, is collaborating with DivX and Elemental Technologies to deliver the world’s first public use of real-time DivX Live streaming in HD 720p resolution using the High Efficiency Video Coding (HEVC/H.265) codec. DivX Live is MPEG-DASH compliant, offers support for H.264 and HEVC, and is designed for resolutions up to 4K with video delivery to a wide range of multi-screen devices, including mobile phones, tablets, PCs, set-top boxes and smart TVs.

Online viewers will have the opportunity to experience the world’s first DivX Live streaming as part of DivX’s support of a classical music concert “Tokyo-HARUSAI Marathon Concert vol.4 The Life of Richard Strauss – Celebrating the 150th Anniversary of the Composer’s Birth,” airing on March 23, 2014. As one of the first formats compliant with MPEG-DASH, DivX Live incompanys support for HEVC to enable a new generation of TV Everywhere streaming services that can provide high-quality access to linear programming and live-event broadcasting. Elemental provides the Elemental® Live real-time HEVC/H.265 encoder with support for DivX Live profiles. The solution is designed to enable broadcasters and content providers to take advantage of the HEVC compression standard to deliver high-quality entertainment experiences at as little as half the bitrate of current H.264 technology. Expected to be broadly available later this year, DivX Live is also being developed to provide an advanced feature set with support for multi-language subtitles and audio tracks, trick-play track for smooth fast forward and rewind and flexible ad-insertion.

“The ability to support higher quality video while being bandwidth efficient is vital to delivering next-generation video content to consumers’ favourite devices,” said Kenichiro Hayashi, general manager, product promotion department, IIJ. “By leveraging DivX Live, we’re offering differentiated services that allow our consumers to experience the most popular content in real-time. We are excited to harness the power of DivX Live for the digital delivery of one of Japan’s most significant music events.”

“Today’s announcement further demonstrates the true power of DivX HEVC technologies to enable live and on-demand streaming of next-generation video experiences across multiple screens,” said Dr. Kanaan Jemili, senior vice president, product management at Rovi. “We are pleased to join forces with one of the most established network solution providers in Japan to deliver a live, seamless streaming experience to consumers.”

Airing on March 23, The Life of Richard Strauss concert is part of one of Japan’s largest music events, “Spring Festival in Tokyo 2014” and is scheduled to be available on its microsite ( and across multiple screens. DivX and Elemental plan to provide technical support to IIJ for the HEVC-enabled portion of the broadcast which will involve Elemental Live delivering DivX Live HEVC/H.265 profiles compliant with MPEG-DASH and theDivX Web Player software for Windows and Mac.

About DivX HEVC Technologies

The DivX end-to-end HEVC solution is designed to accelerate the adoption of the latest compression standard across the video distribution system. The solution comprises new MainConcept®encoding SDKs for professional content creators; the DivX Video Service™with DivX DRM for protected content delivery for service providers, mobile operators and content retailers across multi-screen devices; DivX 10 consumer software tools for PC-based DivX HEVC creation and playback, and an extension to the DivX Certification program to allow IC and OEM customers to quickly bring to market mobile and consumer electronics products that support high-quality DivX HEVC playback. DivX HEVC Certified Devices will support an advanced feature set for media playback including multi-language subtitles and audio tracks, trick-play track for smooth fast forward and rewind, chapter points for quick scene navigation, and resume playback across devices. To date, over one billion DivX devices, including over 30,000 unique models, have shipped worldwide from multiple major consumer electronics brands. DivX recently received a 2014 Best Ultra HD Codec award from Ultra HDTV Magazine for its DivX 10 software and MainConcept HEVC SDK.

About IIJ

Founded in 1992, Internet Initiative Japan Inc. (IIJ, NASDAQ: IIJI, Tokyo Stock Exchange TSE1: 3774) is one of Japan’s leading Internet-access and comprehensive network solutions providers. IIJ and its group of companies provide total network solutions that mainly cater to high-end company customers. IIJ’s services include high-quality systems integration and cloud computing/data center services, security services, Internet access. Moreover, IIJ has built one of the largest Internet backbone networks in Japan that is connected to the United States, the United Kingdom and Asia. IIJ was listed on NASDAQ in 1999 and on the First Section of the Tokyo Stock Exchange in 2006. For more information about IIJ, visit the IIJ Web site at

About Rovi Corporation
Rovi is leading the way to a more personalized entertainment experience. The company’s pioneering guides, data, and recommendations continue to drive program search and navigation on millions of devices on a global basis. With a new generation of cloud-based discovery capabilities and emerging solutions for interactive advertising and audience analytics, Rovi is enabling premier brands worldwide to increase their reach, drive consumer satisfaction and create a better entertainment experience across multiple screens. The company holds over 5,000 issued or pending patents worldwide and is headquartered in Santa Clara, California. Discover more about Rovi at

Forward Looking Statements

All statements contained herein that are not statements of historical fact, including statements that use the words “will” or “is expected to,” or similar words that describe the Company’s or its management’s future plans, objectives, or goals, are “forward-looking statements” and are made pursuant to the Safe-Harbor provisions of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that could cause the actual results of the Company to be materially different from the historical results and/or from any future results or outcomes expressed or implied by such forward-looking statements. Such factors are further addressed in the Company’s most recent report on Form 10-K for the period ended December 31, 2013 and such other documents as are filed with the Securities and Exchange Commission from time to time (available at The Company assumes no obligation to update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release, except as required by law.

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For more information, contact:
Chris Taylor
Rovi Corporation