DivX obtains rights to more than 500 films such as “Dirty Dancing,” and “Out of Time”
SAN DIEGO–(BUSINESS WIRE)–DivX, Inc. (NASDAQ:DIVX) and Quality Films today announced a partnership to bring more than 500 top feature films to Mexican audiences in the popular DivX format. DivX has obtained the rights to premium content such as “Dirty Dancing,” and “Out of Time,” as well as many other favorites.
The movies are licensed from Quality Films, a content provider in Mexico that owns distribution rights to hundreds of titles. All titles are encoded in the high quality, secure DivX format, compatible with millions of DivX Certified consumer electronics devices from major manufacturers.
OEMs who sell DivX Certified DVD players now have the opportunity to bundle Quality Films’ titles in the DivX format with their devices.
DivX technology enables several movies to fit on a single DVD while maintaining high quality. In addition, the content is encoded by DivX and protected by the companys digital rights management (DRM) technology.
“We decided to partner with DivX because of the high quality DRM and interoperability they offer,” said Carlos Luiscastillo, Executive Vice President, Quality Films. “Distributing our extensive library of premium content in the DivX format will give our customers the flexibility to watch their favorite movies whenever and wherever they choose.”
“By bundling Quality Films’ premium content in the DivX format, consumers can enjoy high quality videos in a format that powers a common media language among an entire ecosystem of devices,” said Aparna Vashisht-Rota, Business Development and Content Acquisition at DivX, Inc. “DivX is well on its way to becoming a household name in Mexico, as we expand our efforts to make media better on a global scale.”
In addition to creating a high quality viewing experience, DivX empowers consumers to take their favorite videos beyond the PC–content is easily transferred among an entire ecosystem of DivX Certified devices and platforms including DVD players, portable media players, video game consoles, in car DVD players and more.
About Quality Films
Quality Films is dedicated to the distribution of the better movies on DVD. With more than one decade of experience in the market, Quality Films is growing to international markets. Quality Films has been in business since 1995 and have distributed movies with large box-office successes as: Million Dollar Baby, Whale Rider, Upside of Anger, Downfall, Brokeback Mountain, The Descent and many more.
About DivX, Inc.
DivX creates products and services designed to improve the experience of media. Our first product offering was a video compression-decompression software library, or codec, which has been actively sought out and downloaded over 200 million times in the last four years, including over 60 million times during the last twelve months. We have since built on the success of our codec with other consumer software, including the DivX Player application, which is distributed from our website, www.divx.com. We also license our technologies to consumer hardware device manufacturers and certify their products to ensure the interoperable support of DivX-encoded content. In addition to technology licensing to consumer hardware device manufacturers, we currently generate revenue from software licensing, advertising and content distribution.
Forward-Looking Statements
Statements in this press release that are not strictly historical in nature constitute “forward-looking statements.” Such statements include, but are not limited to, statements regarding DivX’s visibility within the investment community. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause DivX’s actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. These factors include, but are not limited to, the risk that customer use of DivX technology may not grow as anticipated, the risk that anticipated market opportunities may not materialize at expected levels, or at all, the risk that the Company’s activities may not result in the growth of profitable revenue, risks and uncertainties related to the maintenance and strength of the DivX brand; DivX’s ability to penetrate existing and new markets; the effects of competition; DivX’s dependence on its licensees and partners; the effect of intellectual property rights claims; and other factors discussed in the “Risk Factors” section of DivX’s quarterly report on Form 10-Q filed with the SEC on November 13, 2006. All forward-looking statements are qualified in their entirety by this cautionary statement. DivX is providing this information as of the date of this release and does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.