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DivX and Sonic Solutions Announce Strategic Partnership to Enable the Future of Digital Video Distribution

December 16, 2009

12/16/2009 | 08:05am EST
NOVATO, Calif. and SAN DIEGO, Dec. 16 /PRNewswire-FirstCall/ — Sonic Solutions® (Nasdaq: SNIC) and DivX, Inc. (Nasdaq: DIVX), a leading digital media company, today announced a partnership to enable the digital distribution of a broad catalogue of high-quality, premium movie titles compatible with DivX Certified® consumer electronics devices from all major CE brands. In the initial stage of the partnership, Sonic Solutions will make movies available for download in the DivX® format, launching tomorrow via www.divx.cinemanow.com.

Sonic’s Roxio CinemaNow(TM) powers digital entertainment retail stores for Best Buy and Blockbuster sites, among others, and has established a leadership position in the delivery and management of premium digital video content. DivX has worked with an array of global partners to create a vast ecosystem of consumer electronics devices from major OEMs that playback secure, premium content in the DivX format. Together, the two companies can enable retailers to offer a full solution for the end-to-end distribution of high-quality digital video content that consumers can enjoy beyond the PC through virtually any kind of consumer electronics product, from DVD players to Blu-ray devices, gaming consoles, digital televisions and mobile phones.

“DivX has created an unparalleled ecosystem of devices, with technology integration at the chip level, and full device certification to ensure secure, high-quality playback. We’ve also secured format approval covering an extensive catalogue of premium content from select major studios that are compatible with those devices. Roxio CinemaNow has built a robust digital distribution business and an online storefront that lets retailers like Blockbuster and Best Buy launch consumer offerings. Together, we offer an end-to-end supply chain for the delivery of premium digital video that we believe will pave the way for the future of digital distribution,” said Kevin Hell, Chief Executive Officer of DivX, Inc.

DivX technology is incorporated in more than 200 million DivX devices that have shipped into the market from major consumer electronics manufacturers, including DVD players, digital TVs, gaming consoles, Blu-ray disc players, and portable DVD players. Consumers are free to transfer their DivX movies via DVDs, USB drives, SD memory cards, and portable hard drives, or stream content over a home network for playback on their registered DivX Certified devices.

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“DivX has long been the leader in the development and deployment of exceptional digital video technology for consumers,” said Dave Habiger, president and CEO, Sonic Solutions. “With millions of DivX enabled devices shipped into the market and strong consumer interest in the format, we look forward to working with DivX to enhance our Roxio CinemaNow entertainment platform and the digital home entertainment experience for consumers.”

The Roxio CinemaNow entertainment platform serves a broad range of premium content to a growing, multi-manufacturer ecosystem of home and mobile electronics including PCs, connected TVs, set-top DVRs, Blu-ray Disc players, smart phones, and mobile media devices. The platform enables retailers and consumer electronics companies to participate in the entertainment supply chain, add value to product offerings and form ongoing relationships with customers.

About DivX

DivX, Inc. is a leading digital media company that enables consumers to enjoy a high-quality video experience across any kind of device. DivX creates, distributes and licenses digital video technologies that span the “three screens” comprising today’s consumer media environment–the PC, the television and mobile devices. Over 200 million DivX devices have shipped into the market from leading consumer electronics manufacturers. DivX also offers content providers and publishers a complete solution for the distribution of secure, high-quality digital video content. Driven by a globally recognized brand and a passionate community of hundreds of millions of consumers, DivX is simplifying the video experience to enable the digital home.

About Sonic Solutions

Sonic Solutions® (Nasdaq: SNIC) is powering the digital media ecosystem through its complete range of Hollywood to Home(TM) applications, services, and technologies. Sonic’s Roxio® products enable consumers to easily manage and enjoy personal digital media content as well as premium Hollywood entertainment on a broad range of connected devices. A wide array of leading technology firms, professionals, and developers rely on Sonic to bring innovative digital media functionality to next-generation devices and platforms. Sonic Solutions is headquartered in Marin County, California.

Forward Looking Statements

This release may contain forward looking statements that are based upon current expectations, including the launch, distribution, and market acceptance of Roxio CinemaNow-powered services. Actual results could differ materially from those projected in the forward looking statements as a result of various risks and uncertainties, including those discussed in Sonic Solutions’ annual and quarterly reports on file with the Securities and Exchange Commission. This press release should be read in conjunction with Sonic Solutions’ most recent annual report on Form 10-K, Form 10-Q and other reports on file with the Securities and Exchange Commission, which contain a more detailed discussion of the Company’s business including risks and uncertainties that may affect future results. Sonic Solutions does not undertake to update any forward looking statements.

Sonic, the Sonic logo, Sonic Solutions, Roxio, CinemaNow, and Hollywood to Home, are trademarks or registered trademarks owned by Sonic Solutions in the United States and/or other countries. All other company or product names are trademarks of their respective owners and, in some cases, are used by Sonic Solutions under license. Specifications, pricing and delivery schedules are subject to change without notice.

Forward-Looking Statements

Statements in this press release that are not strictly historical in nature constitute “forward-looking statements.” Such statements include, but are not limited to, statements regarding DivX’s visibility within the investment community, DivX’s ability to make premium content available to consumers through digital distribution and the timing of the launch of DivX content on a partner site. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause DivX’s actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. These factors include, but are not limited to: the risk that customer use of DivX technology may not grow as anticipated; the risk that anticipated market opportunities may not materialize at expected levels, or at all; the risk that the Company’s activities may not result in the growth of profitable revenue; risks and uncertainties related to the maintenance and strength of the DivX brand; risks associated with DivX’s ability to penetrate existing and new markets; risks related to DivX’s ability to make additional premium content available to consumers through digital distribution; risks that the launch of DivX content on a partner site referred to in this press release may occur later than anticipated, or may never occur; risks regarding the effects of competition; the risk of DivX’s dependence on its licensees and partners; risks related to the effect of intellectual property rights claims; and other factors discussed in the “Risk Factors” section of DivX’s most recent report filed with the Securities and Exchange Commission. All forward-looking statements are qualified in their entirety by this cautionary statement. DivX is providing this information as of the date of this release and does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.

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