High Quality Video Community Re-Launches with Improved Toolset for Filmmakers and Viewers
San Diego, CA – April 5, 2007 – DivX, Inc. (NASDAQ: DIVX) today announced the Beta release of DivX Stage6 (http://stage6.divx.com), the company’s high-quality video platform that lets anyone upload, download, view, share and experience everything from short clips captured on mobile phones all the way up to full-length, high-definition feature films.
Originally launched as an experimental “alpha” site, Stage6 has grown steadily in users and content creators since it went live in August 2006. The evolution to the beta stage signifies a more robust site with a completely new look and feel and significantly more features for both filmmakers and users.
New discovery and brand-building features on the beta site include: deeper and more accurate video browsing, including the ability to drill down through content using multiple tags; tools for users to stay up to date with their favorite channels, content and users; real time activity snapshots, including a new “Now” page that offers a view of current activity on the site; and far more sophisticated channel customizations tools that enable content creators to organize, aggregate, present and track content in a variety of ways. DivX Stage6 also provides an ideal forum for content creators to distribute their work beyond the PC, as all content on Stage6 is compatible with over 70 million DivX Certified consumer electronics devices from major manufacturers, including DVD players, portable media players, in-car devices and more.
“We believe that the new Stage6 beta is big step forward in creating a truly unique and powerful platform for meaningful online content,” said Darrius Thompson, Co-Founder, Senior Vice-President of Strategy and New Business at DivX, Inc. “We’ve tried to create a site that lets content creators give their viewers a true ‘lean-back’ video experience, with the highest possible visual quality, the greatest amount of options to bring content beyond the PC and the ability to create a real, engaged community around their content brands.”
For a more in depth look at DivX Stage6 and the features added in the beta relaunch, a reviewer’s guide is available at http://www.divx.com/company/press/resources.php
About DivX, Inc.
DivX creates products and services designed to improve the experience of media. Our first product offering was a video compression-decompression software library, or codec, which has been actively sought out and downloaded over 200 million times in the last four years, including over 60 million times during the last twelve months. We have since built on the success of our codec with other consumer software, including the DivX Player application, which is distributed from our website, www.divx.com. We also license our technologies to consumer hardware device manufacturers and certify their products to ensure the interoperable support of DivX-encoded content. In addition to technology licensing to consumer hardware device manufacturers, we currently generate revenue from software licensing, advertising and content distribution.
Forward-Looking Statements Statements in this press release that are not strictly historical in nature constitute “forward-looking statements.” Such statements include, but are not limited to, statements regarding DivX’s visibility within the investment community. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause DivX’s actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. These factors include, but are not limited to, the risk that customer use of DivX technology may not grow as anticipated, the risk that anticipated market opportunities may not materialize at expected levels, or at all, the risk that the Company’s activities may not result in the growth of profitable revenue, risks and uncertainties related to the maintenance and strength of the DivX brand; DivX’s ability to penetrate existing and new markets; the effects of competition; DivX’s dependence on its licensees and partners; the effect of intellectual property rights claims; and other factors discussed in the “Risk Factors” section of DivX’s quarterly report on Form 10-Q filed with the SEC on November 13, 2006. All forward-looking statements are qualified in their entirety by this cautionary statement. DivX is providing this information as of the date of this release and does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.