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MainConcept Adds DivX Support to Leading Video Reference Application

August 28, 2008

MainConcept™ Reference Will Now Enable Broadcasters and Video Professionals to Create DivX® Files Compatible with Wide Range of Consumer Electronics Devices

SAN DIEGO & AACHEN, Germany–(BUSINESS WIRE)–MainConcept GmbH, a wholly-owned subsidiary of DivX, Inc. (NASDAQ:DIVX) and one of the world’s leading providers of video and audio codecs as well as software development kits to the broadcast, film and consumer electronic markets, today announced that the new version of MainConcept™ Reference 1.6 for Windows will be released on September 1, 2008. The video converter application now features integrated DivX support with a dedicated software licensing plug-in. DivX transcoding capabilities join the portfolio of existing MainConcept plug-ins for the formats H.264/AVC, MPEG-2, MPEG-4 Part 2, VC-1, DVCPRO and JPEG2000.

With standard presets ranging from video for mobile devices up to high-definition video, the DivX plug-in for MainConcept Reference makes it easy to encode video footage into DivX compliant streams. There are five presets available for the DivX profiles Home Theatre, 720p, 1080p, Mobile and qMobile that offer a simple selection for the user to match to a DivX Certified® device. Over 100 million DivX Certified devices have shipped into the global market from major manufacturers, including DVD players, gaming consoles, digital televisions, Blu-ray devices and more.

“There are a huge number of different DivX Certified devices such as DVD players and mobile phones out in the market which support this exciting format and the DivX ecosystem continues to expand into new product categories,” says Muzaffer Beygirci, Managing Director and VP Worldwide Sales at MainConcept. “With help of MainConcept Reference and its new DivX support, we will enable broadcasters and professionals to support one of the world’s leading video formats and provide compliance with numerous DivX Certified devices.”

MainConcept Reference 1.6 and the DivX plug-in will be available for online purchase and download at the MainConcept website beginning September 1, 2008. The SDK with DivX support will be available shortly.

To test the power of the codecs and the Reference workflow, a free evaluation version with all important MainConcept codecs in demo mode is available for pre-purchase testing at www.mainconcept.com.

If you like to learn more about MainConcept and its solutions, please visit us at IFA in hall 26, stand #226 and at IBC booth 2.C50.

About MainConcept

MainConcept is one of the world’s leading providers of high-quality codec technology for the broadcast, film, consumer electronics, computer software, medical imaging and security markets. MainConcept™ solutions are optimized for various platforms including PCs, set-top boxes, portable media players and mobile phones. MainConcept supports the most popular industry standards such as MPEG-2, MPEG-4 Part 2, H.264/AVC, VC-1, DV, DVCPRO, DVCPRO HD, JPEG2000, AAC, HE-AAC and AC3. MainConcept is based in Germany with subsidiaries in the USA, Russia, and Japan. The company serves the Asia-Pacific region through key distribution partners in China, Korea, and Taiwan. Customers include some of the most respected international companies in the world. MainConcept is a wholly owned subsidiary of DivX, Inc. (NASDAQ: DIVX).

For more information about MainConcept and available codecs visit www.mainconcept.com or www.codecby.com. Parties interested in licensing MainConcept technology can contact the company at sales(at)mainconcept.com.

About DivX, Inc.

DivX, Inc. is a digital media company that enables consumers to enjoy a high-quality video experience across any kind of device. DivX creates, distributes and licenses digital video technologies that span the “three screens” comprising today’s consumer media environment – the PC, the television and mobile devices. Over 100 million DivX Certified® devices have shipped into the market from leading consumer electronics manufacturers. DivX also offers content providers and publishers a complete solution for the distribution of secure, high-quality digital video content. Driven by a globally recognized brand and a passionate community of hundreds of millions of consumers, DivX is simplifying the video experience to enable the digital home.

Forward-Looking Statements

Statements in this press release that are not strictly historical in nature constitute “forward-looking statements”. Such statements include, but are not limited to, statements regarding visibility within the investment community. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. These factors include, but are not limited to: the risk that customer use of the identified technology may not grow as anticipated; the risk that anticipated market opportunities may not materialize at expected levels, or at all; the risk that the Company’s activities may not result in the growth of profitable revenue; risks and uncertainties related to the maintenance and strength of the applicable brands; risks associated with the Company’s ability to penetrate existing and new markets; risks regarding the effects of competition; the Company’s dependence on its licensees and partners; the effect of intellectual property rights claims; and other factors discussed in the “Risk Factors” section of DivX’s most recent report filed with the Securities and Exchange Commission on August 8, 2008. All forward-looking statements are qualified in their entirety by this cautionary statement. DivX is providing this information as of the date of this release and does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.

All trademarks remain the property of their owner(s), and are used for informational purposes only.

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