Sunplus to Offer DivX Ultra Certified IC Solution for Next Generation DVD Players

Sunplus DVD SoC SPHE8202 Will Enable Playback of Advanced Interactive Features

Berlin, Germany and Hsinchu, Taiwan–September 2, 2005–Sunplus, the leading IC supplier for consumer electronics products, today announced that its new generation DVD player SoC SPHE8202 will be among the first integrated circuit solutions to receive DivX Ultra Certification. The recently launched DivX Ultra Certification program will bring consumers a fully interactive, cutting edge digital media experience by enabling next generation consumer electronics devices to support the advanced features of the DivX Media Format.

Sunplus has long been an official DivX partner with a number of DivX Certified IC solutions for DVD players. By extending that partnership to the new DivX Ultra Certification program, Sunplus will be among the first integrated circuit suppliers to offer electronics manufactures a full featured, advanced interactive experience though support of the DivX Media Format.

Key elements of the DivX Media Format supported in DivX Ultra Certification include interactive video menus, multiple subtitles, alternate audio tracks, video tags and chapter points. DivX Ultra Certified devices will support playback of all versions of DivX video, including DivX video-on-demand titles, while offering the premium, interactive experience enabled by the advanced features of the DivX Media Format.

“We’re gratified to continue our strong and mutually beneficial relationship with Sunplus by working together to bring DivX Ultra Certified solutions to consumer electronics OEMs around the world,” said Bill Holmes, Vice President of Consumer Electronics at DivX, Inc. “The real value of DivX Ultra lies in extending the powerful, interactive features of the DivX Media Format beyond the PC to provide consumers with an interoperable, customizable digital entertainment experience across a range of devices and platforms.”

“Sunplus continues to develop the IC solutions for the next generation of consumer electronics devices, which will offer true convergence and interoperability along with the performance and advanced functionality users have come to expect, and DivX Ultra Certification is definitely a strong step in that direction,” said Yarn-Chen Chen, the president of Sunplus.

DivX, Inc. is providing a full demonstration of the DivX Ultra Certification program at the IFA technology fair in Berlin, Germany. For more information on Sunplus, visit www.sunplus.com.

About DivX, Inc.

DivX, Inc. is a consumer-focused video technology company positioned at the center of multimedia convergence. The company’s core offering is the DivX® video codec, among the world’s most popular video compression technologies with over 250 million DivX software downloads. The patent-pending DivX video can acheive DVD-quality at a fraction of the size of MPEG-2/DVD files, enabling full-length films to easily fit on a CD or be delivered over broadband connections. DivX video technology powers a range of applications that span the convergence value chain, from a secure IP-based video-on-demand solution to next-generation consumer electronics products and video software applications. DivX, Inc. is headquartered in San Diego, California.

About Sunplus Technology

Sunplus Technology Company Limited, which was established in 1990, is a fabless IC design company devoted to electrical consumer applications. Sunplus offers not only IC design but also system solutions to maximize customer’s profit by differentiating each design. Sunplus uses Intellectual Properties (IPs) such as audio/video, micro-processor and digital signal processor technologies to develop hundreds of products including LCD IC, micro-controller IC, multi-media IC, Voice/Music IC and ASIC which can be applied to our daily life. With sales of NT$18.94 billion for 2004, Sunplus has compound annual growth rate over30%. For more information, please visit the Sunplus website: www.sunplus.com.